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Thursday, 6 June 2013

Steven supports Models of Diversity

Time for change on the Cat walk and in the magazines. Angel Sinclair showed me how her and director of Photography James Lyon can turn even me into a model.

 Angel Sinclair, founder Where are the models of colour? The larger models? The shorter models? The less able models? The older models? Models of Diversity advocates for more diversity in models, and demands that the fashion and marketing industries recognise the beauty in women of all races, ages, shapes, sizes and abilities. Our mission is to change the face of fashion and modelling.

We sponsor modelling workshops for people with disabilities, campaign against the tragic effects of the size zero culture, and fight inequality in the representation of real men and women. We look at catwalk shows, advertising and the glossies and rarely see a true representation of real people. MoD uses top agency standard models because not just anyone can be a model; a successful model must have a special beauty, confidence, professionalism and artistic awareness. However, we reject the notion that only a very narrow range of ages, races, shapes and abilities are marketable. Angel Sinclair, the founder of Models of Diversity and Sinclair Model Management, is a former model herself; she started the campaign after appearing on Gok's Miss Naked Beauty in 2008. Angel was struck by the great variety of beautiful women participating in the event and how that contrasted with the narrow range we see in the fashion industry.

That's when she decided, with Sally Williams, her co-founder, to promote the use of models that reflects diversity in society, in terms of race, shape, age and ability. So we campaign at fashion events, hold street surveys, offer workshops, promote our models in the media and vibrantly use social networking websites. We know from our surveys that the public is in favour of more diversity, so our ambition is to change how the fashion industry thinks, and responds to the needs of the fashion-buying public

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